Selling to Recreational Shoppers
What do Americans do for fun? Surveys on the subject turn up many different lists of the most popular hobbies in the U.S., but shopping is nearly always on that list. Whether it’s hanging out...
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Blog
Resources, articles, and podcasts that focus on the needs and interests of suppliers working with Walmart or aspiring to do so.
Most Recent News
Walmart’s Beauty Box
YouTube beauty guru Emily Noel shared her experience of one of Walmart’s omnichannel initiatives: the Walmart Beauty Box. Beauty boxes are a popular trend. Users subscribe to a service and are...
READ MOREMike Duke’s 3 Lessons of Leadership
Last week Jeff Clapper of 8th & Walton was among a small group of supplier community leaders with whom Mike Duke to shared his thoughts on what makes a great leader. Mr. Duke’s three keys...
READ MOREGlobal Location Number (GLN)
GLN stands for Global Location Number. Walmart’s US is 0078742000008 and Walmart Canada is 0681131000000. It’s a number that identifies the physical location of a company, and thus...
READ MOREEmpowering Women Together
Walmart’s Women’s Empowerment Program has many facets. One is Empowering Women Together, an initiative to spotlight products designed and produced by small, woman-owned businesses. The...
READ MOREInformation Systems Division (ISD)
ISD stands for Information Systems Division. There’s more than one thing that sets Walmart apart from other retailers, but there’s no question about the importance of technology. Being...
READ MORERetail Link 2.0
Big news for Retail Link is the coming rollout of Retail Link 2.0. This is a major change, not a cosmetic makeover. The big question on everyone’s mind? There are two. Some will immediately be...
READ MORESegmentation Analysis Tool (SAT)
If the last time you used the term “SAT” was when you took the Scholastic Aptitude Test, you might get a familiar feeling when you hear about the SAT for Walmart suppliers. Segmentation?...
READ MOREAnalytics vs. Market Research
Have you heard that Facebook is no longer popular with teens? That Millennials aren’t brand loyal? That Hispanic shoppers buy more fresh produce? These important insights have all been reported...
READ MOREWalmart’s Unapproved Factories in Bangladesh
In recent years, Walmart has been making an effort to tighten standards for ethical sourcing for products. Until recently, it was not uncommon for U.S. suppliers to have only a vague idea of just...
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