Loss Leader Pricing
Retailers use a variety of pricing strategies to entice customers. From sale pricing to buy-one-get-one (BOGO) and Rollback to clearance, there are many ways to market a reduced price. However, one...
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Resources, articles, and podcasts that focus on the needs and interests of suppliers working with Walmart or aspiring to do so.
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Average Unit Retail (AUR)
What Is Average Unit Retail? Average Unit Retail (AUR) is the average selling price of an item. It is calculated by dividing the total sales in dollars by the number of items sold and is often used...
READ MOREGondola Display
What Is a Gondola Display? A gondola, specifically a gondola fixture display in retail, refers to a free-standing unit used to display merchandise. The store gondola usually stands vertically with a...
READ MOREEnd Cap Display
What Is an End Cap Display? An end cap display (or endcap display) refers to merchandise displayed on a shelving unit at the end of an aisle in a retail store. Sometimes called a feature, the end cap...
READ MOREWhat Is 8th & Walton? Part 3: Full Service Support
8th & Walton supports Walmart suppliers three ways: Walmart supplier training classes Custom advisory and one-on-one training Full service support In part three of our “What Is 8th &...
READ MOREWhat Is a Walmart DSV? How To Become a Drop Ship Vendor
A drop ship vendor (DSV) for Walmart is a vendor that keeps merchandise in their own warehouse then ships it directly to customers when purchased on Walmart.com. Not all Walmart suppliers are...
READ MOREAction Alley
What Is Action Alley? Action Alley (also known as the racetrack) refers to the square aisle that goes around the inner perimeter of a retail store. Action Alley separates departments and is usually...
READ MOREHub Group Explains 2021 Challenges and Local-Fulfillment
The retail landscape has changed drastically over the last year. The pandemic, new requirements from retailers, changes in shopper demands, and accelerated online purchases are just a few challenges...
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