Walmart & Amazon vie for holiday dollars — PYMNTS.com

Walmart and Amazon are in fierce competition for holiday customers, a battle that becomes more intense as Black Friday approaches:

“In an interview with PYMNTS, Greg Zakowicz, senior eCommerce expert at Omnisend, said from an eCommerce standpoint, ‘Walmart and Amazon are closer to each other than ever. Both companies offer a wide assortment of products, low prices and robust logistics networks that deliver orders quickly. For example, if someone is shopping for a TV, they’ll likely search both stores for the item and may find similar or exact products and prices. At that point, it might come down to delivery time, return policies, and the overall reputation of the company and its product quality.’”

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