Shoppable media impacts TV shopping networks —

Photo by John Tuesday on Unsplash

Analysts believe that the increase in “shoppable media” will have a negative impact on traditional home shopping networks such as QVC and HSN:

Retailers are joining the mix as well. Walmart has tried shoppable livestreams, and Shein announced this month that it would launch its spring and summer collection via a shoppable livestream within its app.

8th & Walton’s Walmart OTIF and Nova class will help you stay in compliance with Walmart’s OTIF standards.