NRF expects back-to-school spending to break records — RetailDive.com

The NRF expects record-breaking back-to-school sales this year:

“Spending on retail electronics is expected to drive the uptick. The report says 69% of back-to-school shoppers plan to buy electronics or other computer-related accessories. Families with kids in grades K-12 plan to spend an average of $890.07 on back-to-school shopping, while college students and their families expect to spend $1,366.95 per person.“

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