Walmart has become the retailer of choice for many celebrities looking to expand their brands into clothing, housewares, and beauty products. The latest celebrity to hop on this trend is Tia Mowry, who has launched her 4UbyTia natural hair care line exclusively through Walmart:
Celebrity partnerships attract new customers and a lot of retail industry attention. If you are a supplier looking to work smarter with your Walmart supplier, we can help. Set up a consultation today.