Consumers are increasingly focused on finding grocery deals and limiting non-essential purchases as prices remain elevated. Survey data shows 42% plan to spend less on groceries, while 65% prioritize price and deals. Many are turning to private labels, coupons, and multiple stores to save. Nearly half are reducing discretionary spending, especially on clothing and electronics, with recent declines in those categories. Income stability and rising prices are the main factors shaping these behaviors.
Key takeaways:
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Most consumers are prioritizing price and deals when buying groceries.
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Nearly half are cutting back on discretionary spending, including clothing and electronics.
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Private labels, coupons, and shopping at multiple stores are common savings strategies.
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