FUNDAMENTALS OF DIGITAL MERCHANDISING FOR LEADERS

This 1-day workshop is aimed at retail and consumer brand leaders seeking to understand the fundamentals of digital retail, the evolving omnichannel consumer, and how to manage, lead, and organize an integrated omnichannel business unit for maximum effectiveness.

Buy 3 Classes – Save 10%
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  • Root yourself in the fundamentals of digital retail and the modern consumer.
  • Contrast the legacy elements of world-class merchandising that
    remain evergreen to those stemming from the growth of digital.
  • Gain a working knowledge of the key elements of digital
    merchandising.
  • Discuss digital retail KPIs, measures of omnichannel retail
    performance, and how digital performance is optimized.
  • Touch upon the emerging digital-first retail organizational design.
  • Assess the current state of your businesses.
  • Discover how to begin your transformation into a digital-first business team.

THIS CLASS RUNS FROM 9:00 A.M. TO 5 P.M CST

LIVE ONLINE WEBINAR WORKSHOP VIA ZOOM

SAVE 10% WHEN YOU PURCHASE 3 CLASSES AT ONE TIME.

PRICE: $650

Meet Your Teacher

Scott Benedict is an accomplished retail merchant, educator, consultant, author, advisory board member, keynote speaker, and digital retailing executive with more than 35 years of diverse experience spanning traditional brick-and-mortar retailing, eCommerce, omnichannel, and international retail merchandising and operations.
Scott was a founding member of Walmart’s first eCommerce team and served as the Director of Site Merchandising & Web Analytics for SamsClub.com, as well as senior roles at BestBuy.com and Groupon.  He also served as an Executive Professor and the Director of the Center for Retailing Studies at Texas A&M University’s Mays Business School.  He sat on the Advisory Boards for the Texas Retailers Association, the Dallas-Fort Worth Retail Executives Association, and the Northwest Arkansas Tech Summit.  Scott also hosts a podcast series titled “The Digital Front Door” as a Contributor to Doing Business in Bentonville, an organization dedicated to promoting and educating the community on omnichannel retail.

Scott Benedict - Vice President of Education Growth

Requirements and Notes

  • 8th & Walton, LLC, Bentonville, AR is in no way affiliated with or endorsed by Walmart or its affiliates. All references to Walmart, as well as its affiliates, trademarks, and brands, are not intended to imply that 8th & Walton LLC is a Walmart vehicle for advertising or any other commercial purposes. Retail Link® and Walmart Scintilla™ are registered trademarks of Walmart.
  • Each attendee must register; one participant per registration.
  • Attendees must use their cameras throughout class.
  • NEW WALMART SUPPLIERS: In order to produce valid reports, your company should be shipping to Walmart prior to taking this training.
  • During this training, no data is shared, confidentiality is maintained throughout, and proprietary materials of Walmart’s are not distributed.
  • Content for this training is revised frequently — whenever changes or updates occur.
  • Suppliers should know Excel before registering for this training.
  • With its goal of improving content and presentation, 8th & Walton records each training session. This is used strictly for its own edification and then only on an as needed basis. The recordings are not shared outside 8th & Walton. 8th & Walton always treats the privacy of its students, any comments students may make during class, and Walmart’s proprietary information with utmost respect. 
  • Students are not allowed to record using a note-taker. 8th & Walton values the privacy of its students and adheres to confidentiality always. We also honor proprietary information from Walmart. Furthermore, materials are written and copyrighted by 8th & Walton; recording them is an infringement of copyright laws.

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$650

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