Walmart grew its global ad business by 26% — AdWeek.com

Walmart credits its Marketplace sellers with helping to boost the company’s global advertising revenues:

The retailer reported global ad business growth of 26% year-over-year during the second quarter of its financial year 2025 earnings. Within the U.S., Walmart’s ad business, called Walmart Connect, saw 30% year-over-year growth during the quarter.

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