Walmart & Disney partnership challenges Amazon — PYMNTS.com

Analysts believe that the Walmart – Disney streaming partnership was created to challenge Amazon:

“Walmart’s partnership with Disney comes as the retailer looks to close the market share gap with Amazon. The PYMNTS Intelligence Whole Paycheck Report estimates Amazon and Walmart’s market shares in various categories based on years of earnings reports in conjunction with national data from the U.S. Census Bureau and Bureau of Economic Analysis. The most recent edition, ‘New Consumer Spend Data Finds Amazon Way Ahead of Walmart,’ found that Amazon held a 10% share of total consumer retail spending, and Walmart held a 7.3%.“

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