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Study: Consumers choose Walmart for everyday goods — PYMNTS.com

By 8th & Walton | on February 9, 2025

Recent data shows that Walmart’s brick & mortar stores might play a big role in consumer buying habits, particularly when it comes to everyday household and grocery staples:

“Data from last fall, part of a more extensive PYMNTS examination of global shopping habits, shows that consumers purchase more often at Walmart than on Amazon. Walmart’s robust physical presence may influence this choice, which affords convenience over eCommerce in everyday transactions. When shoppers run out of everyday staples, they may not want to wait for a replacement via delivery. Additional proprietary research for the index reflects this behavior, noting a similar pattern in how consumers completed their last purchases.“

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About the Author


8th & Walton consists of retail industry experts with a combined 200+ years of Walmart and Walmart supplier experience. Having helped hundreds of CPG companies in their efforts to be better supplier partners to the world's most influential retailer, the 8th & Walton editorial team prides itself on being a go-to resource for Walmart supplier news and insights.

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