Amazon’s Prime Day is facing reduced enthusiasm from third-party sellers, many of whom are scaling back or withdrawing from the event due to steep tariffs on Chinese imports.
Key Takeaways:
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Significant U.S. tariffs on Chinese goods are prompting many Amazon third-party sellers to skip or reduce their participation in Prime Day.
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Sellers are withholding discounted inventory, shifting production outside China, or raising prices to protect profit margins.
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Reduced seller participation could lead to fewer deals for consumers.
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