This year, Walmart is cutting prices on Butterball turkeys to 97 cents per pound and offering a complete Thanksgiving meal basket for under $40.
Key Takeaways
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Aggressive holiday pricing: Walmart’s 97-cent turkey promotion highlights a strategic move to boost traffic during the holiday season and appeal to consumers managing higher costs.
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Expanded value offerings: The under-$40 meal basket for 10 people underscores Walmart’s continuing effort to offer budget-friendly holiday options.
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Grocery market advantage: With 60% of U.S. sales coming from groceries, Walmart’s competitive pricing helps offset tariff risks that weigh more heavily on imported consumer goods.
8th & Walton is based in Bentonville: Walmart is our neighbor! Contact us today to set up a free consultation and see what a hometown advantage can do for your company.
