Study: Sam’s Club’s Member’s Mark among “most loved” private brands — GroceryDive.com

A recent study showed that Member’s Mark, a Sam’s Club private brand, is popular with consumers:

“Bain & Company found that H-E-B, Costco’s Kirkland Signature, 365 by Whole Foods Market, Trader Joe’s, and Sam’s Club’s Member’s Mark are the overall “most loved” private brands, noting that surveyed consumers said all of those brands provide good value and quality.“

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