Walmart ranked sixth in Brand Keys’ 24th annual “Most Patriotic Brands” survey, which gauges consumer perceptions of brands that best embody patriotism. Consumer emphasis on patriotism has increased, with 85% rating it as highly important.
Key Takeaways
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Walmart placed sixth among the top 50 most patriotic brands, reflecting strong consumer trust and national resonance.
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Brands outperformed government entities in perceived patriotism, attributed to their inclusive marketing and broad appeal.
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Consumer importance placed on patriotism has risen, strengthening the value of patriotic branding in today’s market.
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