Online grocery sales are set to expand at an 8.9% compound annual growth rate over the next five years, far outpacing the 1.7% growth expected for in-store grocery sales. By 2029, online grocery—spanning pickup, delivery, and ship-to-home—will represent 17% of all U.S. grocery sales, driving nearly half the market’s absolute dollar growth. Mass retailers and Walmart account for nearly 90% of current online grocery sales.
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Online grocery sales will grow more than five times faster than in-store sales through 2029.
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Mass retailers and Walmart dominate, making up nearly 90% of current online grocery sales.
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Political and policy changes—such as immigration, tariffs, and SNAP legislation—could influence growth trajectories.
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