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OnePay’s deepening integration into the Walmart’s ecosystem underscores its strategic role in growing digital loyalty and customer data insights.
Key Takeaways
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Strategic evolution: OnePay has transformed from a joint fintech concept into a fully developed platform offering digital financial tools, reflecting Walmart’s broader digital ambitions.
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Retail-fintech integration: The platform connects closely with Walmart services, such as Klarna-powered loans and Synchrony credit cards.
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Data and control advantage: By owning a fintech platform, Walmart can reduce banking fees and capture consumer data.
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