Black Friday online sales soar — RetailWire.com

By 8th & Walton | on December 2, 2024

Photo by rupixen on Unsplash

Black Friday e-commerce sales hit new records this year:

“U.S. consumers spent a record $10.8 billion online on Friday, up 10.2% year-over-year and more than double the $5.03 billion spent in 2017, according to Adobe Analytics, which tracks e-commerce transactions.“

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8th & Walton consists of retail industry experts with a combined 200+ years of Walmart and Walmart supplier experience. Having helped hundreds of CPG companies in their efforts to be better supplier partners to the world's most influential retailer, the 8th & Walton editorial team prides itself on being a go-to resource for Walmart supplier news and insights.

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