Walmart retail media network leads in impressions — MarketingDive.com

By 8th & Walton | on July 11, 2024

Photo by Marques Thomas on Unsplash

Walmart’s retail media network excels in delivering advertising impressions, far exceeding impressions delivered by other major retailers:

“The big-box store saw 11 billion impressions in Q1 while No.2 Target generated fewer than 7 billion impressions. Chewy, The Home Depot and Kroger rounded out the top-five list.“

Our Walmart RFID course can help optimize your supplier logistics. . .and your relationship with your buyer.

About the Author

8th & Walton consists of retail industry experts with a combined 200+ years of Walmart and Walmart supplier experience. Having helped hundreds of CPG companies in their efforts to be better supplier partners to the world's most influential retailer, the 8th & Walton editorial team prides itself on being a go-to resource for Walmart supplier news and insights.

Related Content

Who Knew? & Supplier Digital Penetration — Three Minute Thursdays

Plan Smart, Ship Smooth: Managing Supplier Closings with Confidence

Three-Minute-Thursdays: Managing Negative Reviews: Tariffs, Transparency, and Customer Trust