Survey: Consumers rely on social media influencers — ChainStoreAge.com

A recent survey shows that most consumers are making use of social shopping and influencer platforms:

According to new data from social media management software provider Sprout Social, an overwhelming 98% of surveyed consumers planned to make at least one purchase through social shopping or influencer commerce in 2022.

Social media platforms have transformed the way people shop. To ensure success for your supplier business, you’ll need a strategy. Our experts can help. Contact us today to schedule a consultation.