Ultra-Fast Delivery Expands — Supply Chain Dive

Same-day delivery is expanding rapidly in 2026 as retailers and logistics providers race to offer faster, more precise shipping windows, with Sam’s Club among those leaning into one-hour delivery to strengthen value, convenience, and loyalty in a highly competitive environment.

Key Takeaways

  • Consumer demand is broadening: Same-day delivery is moving beyond emergency or grocery runs to cover a wider range of needs, from cold medicine and dinner ingredients to bulky items.

  • Scale gives leaders an edge: Large retailers like Walmart can support fast shipping more efficiently thanks to dense store networks and broad assortments near customers.

  • Execution is the real test: As volumes grow, retailers must balance in-store picking with customer service, invest in better inventory positioning, and maintain tight communication with delivery partners.