A new demographic has emerged and they have money to spend: Zillennials are employed but their living expenses are often minimal:
P.S. Walmart wants to be the retailer of choice for everybody, regardless of income. If you are ready to sell to multiple demographics, 8th & Walton stands ready to help. Schedule a consultation today.
8th & Walton consists of retail industry experts with a combined 200+ years of Walmart and Walmart supplier experience. Having helped hundreds of CPG companies in their efforts to be better supplier partners to the world's most influential retailer, the 8th & Walton editorial team prides itself on being a go-to resource for Walmart supplier news and insights.
