Analysts believe that private label brands will see a revival in the coming months:
“An unprecedented amount of private label trial is expected post COVID-19 based on consumers having become more agnostic about brands early in the pandemic. A slow economic recovery post-COVID could further encourage consumers to buy store brands.”
P.S. Walmart leadership has made it clear that the company plans to invest in its private-label offerings. Get in touch with us today to schedule a consultation.