Recessions, pandemics, and other significant events can disrupt consumer habits. The food industry is reckoning with multiple possibilities now that people are getting vaccinated and public life is opening up:
“More than a decade ago, many consumers found their finances tightening and had less money to spend on leisure. CPG food sales went up because people ate out less, Connolly said. But even after that 18-month economic downturn ended, sales continued at the same rate — likely because consumers had formed new habits, he said.
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