Study: Consumers care about shipping —

Photo Credit: Qualle via Wikimedia Commons cc

Consumers are turned off by high shipping costs and, for the most part, are OK with packages arriving within a few days:

Six in 10 (61%) surveyed consumers say that they’re less likely to shop with a brand if shipping costs are high. On average, 34% of surveyed U.S. consumers expect packages to arrive in three to four days. Only 6% expect overnight delivery as the standard.

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