Private brands see resurgence — GroceryDive.com

Photo by Viki Mohamad on Unsplash

Consumers are increasingly turning to private brands as a way to save money:

Private brands purchasing is growing amid rising grocery inflation, with 41% of shoppers surveyed this spring saying they bought more store brands than before the pandemic, according to a new report from the Food Industry Association (FMI).

P.S. Walmart leadership has made it clear that the company plans to invest in its private-label offerings.  Get in touch with us today to schedule a consultation.