Walmart’s strategy for improving its fashion options include acquisitions and developing its private label brands:
“While Amazon sells a lot of underwear and other basics, and has also launched an effort at the other end of the spectrum with its new Luxury Stores (first partner, Oscar de la Renta), Walmart has honed its offer through partnership, acquisition, expansion, revitalization and divestment.”
P.S. Walmart is making incredible headway into the fashion industry through its private-label offerings. Are you interested in private label sales through Walmart? Get in touch with us today to schedule a consultation.