The Market Basket Concept
Market Basket Analysis, part of the Retail Link data available to Walmart Suppliers, looks at what’s know as “association rules” in shopping: what items are bought together....
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Blog
Resources, articles, and podcasts that focus on the needs and interests of suppliers working with Walmart or aspiring to do so.
Most Recent News
Walmart Shares Data with Nielsen
Walmart knows big data. Walmart owns big data. But Walmart hasn’t been sharing its data much for the past decade. Nielsen, the consumer information giant, calls the willingness of most...
READ MOREOnboarding for New Walmart Vendors
“I’m a new Walmart vendor,” began a recent caller to our office. “What classes should I take?” Good question. We at 8th & Walton offer a range of courses for Walmart...
READ MOREHow Savings Catcher Is Changing Walmart’s Mind
The Doing Business in Bentonville speaker series will present Greg Chandler, Senior Marketing Director – Customer Engagement for Walmart, speaking on “Walmart Mobile Retail – How...
READ MOREA Seamless Omnichannel Experience
Retail is changing, consumer behavior is changing, and there is no going back. Look at some facts collected by Google: 66% of consumers follow up online when they see something interesting in a TV...
READ MOREThe Average Walmart Shopper?
Walmart is one of the most customer-centric companies around, and all smart suppliers know not only their customers, but also their Walmart customers. Kantar Retail conducted a survey of 4,000...
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